Your guide to the best fashion at the best price.
At Belariath, our mission is simple: We make it easy to discover and compare clothing, shoes, and accessories across trusted fashion retailers – so you can find your style without overpaying.
We combine product feeds, curated categories, and smart design to give you a shopping experience that’s clean, effortless, and always on trend. Whether you’re into timeless basics or standout pieces, Belariath helps you make better buying decisions through price transparency and inspiration.
Why We’re Here
We know how overwhelming fashion shopping can be, endless tabs, prices that change, and never being sure if you’ve found the best deal. That’s why we built Belariath: to gather fashion in one place, make it comparable, and help you save time and money, while staying true to your look.
Independence & Transparency
Belariath is 100% independent. We collaborate with brands and online stores through affiliate partnerships, but all of our content is selected and written without external influence. If you click a product and make a purchase, we may earn a small commission at no extra cost to you. That income helps us continue developing the site and building better tools.
Meet the Team Behind Belariath
Belariath.com is run by two fashion enthusiasts based in Copenhagen, with a shared passion for clean aesthetics, streetwear, and curated simplicity.
Co-founder & Partner Manager
Christian Bach
Background: Marketing & Business Development
Fun Fact:
I’ve been deep into streetwear culture since my early teens, from Jordans and windbreakers to tailored utility pants. I love finding the balance between clean lines and bold details, and Copenhagen style has always shaped my taste.
Fashion nerd since:
My first Supreme drop. Since then, I’ve been chasing fits, following trends, and learning how style intersects with culture and price. Belariath is my way of helping others navigate that space.
Favorite item:
My black padded vest – minimal, practical, and always a conversation starter.
Co-founder & Web Developer
Mads Lundholm
Background: IT & Business (Cand.merc.IT)
Fun Fact:
I’ve always been drawn to structured, minimalist fashion, big fan of layering, clean silhouettes, and monochrome looks. You’ll usually find me in oversized fits, Nike sneakers, and a custom cap.
Fashion nerd since:
Copenhagen fashion took over my wardrobe in uni. Since then, I’ve followed Scandi streetwear closely, and I love discovering underrated brands and mixing price points. Belariath is built around that idea: good style, smart choices.
Favorite item:
A pair of wide-leg trousers in black – stylish, understated, and always reliable.
About Feed Engine Group
Belariath is operated by Feed Engine Group, a company dedicated to building high-value comparison platforms and digital content sites. Our mission is to make it easier for consumers to find the best products at the best prices.
In addition to Belariath, we run several other niche websites across different industries combining technology, data, and editorial expertise to create trusted platforms that help people make smarter buying decisions.
Have questions or want to get in touch?
Email: info@feedenginegroup.com
Address: Guldbergsgade 25, 2200 Copenhagen, Denmark